Positioning your Brand on Social Media
- Bernice Tiedt
- Feb 16, 2017
- 1 min read
Social media has given brands the opportunity to have a personality. Finally brands can communicate and interact with customers on a personal level. Social Media gives people complete freedom to express themselves, and gives brands the golden opportunity to listen to peoples needs and be able to act on those needs to form a stronger relationship with their customers.
Categories of Social Media platforms:
-Blogging
-Microblogging
-Social Networking
-Social Bookmarking
-Multimedia
-Reviews and opinions
-Wikis
Each type of platform creates a different opportunity for your brand to interact and communicate with your audience. Out of these we can pick the top six social media giants for businesses.
-Google+
All of these platforms have different tools that you can use to communicate to your audience. It is important that you utilise the platforms that has tools that your business can use to their advantage.
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